Kevin Roberts remembers when he could get a bacon cheeseburger, fries and a drink from Five Guys for $10. But that was years ago. When the Virginia high school teacher recently visited the fast-food chain, the food alone without a beverage cost double that amount.

Roberts, 38, now only gets fast food “as a rare treat,” he told CBS MoneyWatch. “Nothing has made me cook at home more than fast-food prices.”

Roberts is hardly alone. Many consumers are expressing frustration at the surge in fast-food prices, which are starting to scare off budget-conscious customers.

A January poll by consulting firm Revenue Management Solutions found that about 25% of people who make under $50,000 were cutting back on fast food, pointing to cost as a concern.

  • Snapz@lemmy.world
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    7 months ago

    Overdramatic headlines to try to make this more exotic and mysterious than the reality - YOU GREEDY FUCKS HAVE INTENTIONALLY TAKEN ADVANTAGE OF EVERYONE SINCE THE PANDEMIC STARTED. It was never acceptable and you finally pushed fast enough to even upset the wealthy and those who spend outside their means.

    You are all broken humans. You chase endless growth without purpose, you are a disease.

    • eyy@lemm.ee
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      7 months ago

      News headlines gonna be like “millenials are bankrupting an American institution, the fast food industry”

          • Krauerking@lemy.lol
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            7 months ago

            Actually I still can get avocados for a dollar a piece and you only use half for some toast plus a single slice of bread and an egg and a some hot sauce…

            I think avocado toast literally is the cheaper option.

            But it’s really just older people seeing constant access to specialty foods that were rarer and thinking if we are burning the planet down to have produce whenever we want it then it must be better than it was back when you couldn’t.

            • meowMix2525@lemm.ee
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              7 months ago

              Tbf I think the avocado toast outrage was over people paying inflated prices at a restaurant for something so easy and cheap to make at home, not the dish itself or any of its ingredients ever being a luxury.

    • Facebones@reddthat.com
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      7 months ago

      In 2024, pointing out that costs have been down for a couple years now and increased pricing is just greed makes you a dirty communist, even to liberals.

      They can fly their little pride flag but it turns out there’s only one class they’ll REALLY go to bat for and its the owner class.