It doesn’t need to travel over HDMI. That to move signals from one device to another. If the hardware that is outputting the display signal itself wants to insert other data into the signal it’s receiving, it can directly. It doesn’t need to send it through another cable. It’s probably modifying an signal received through HDMI (or other cable), but it doesn’t need to send the modified signal again.
Why would this need “deliver ads over HDMI”. It’s on the telly, ie the HDMI signal has already been transmitted and now the TV itself is overlaying web-derived images in one corner, the same way it will overlay the guide or whatever when you open it.
I totally believe this kind of thing could happens, but I’d expect broader outrage if it were.
When I set up my LG tv it wanted to show promoted content on the Home Screen and the screensaver.
I never connect my TV to the internet. People jerk saying they add wireless modems to them but in reality they don’t have to, most prime leave all the telemetry and “AI” features enabled.
I’m not sure the picture is edited, but in either case, it would be a lot easier to paste it onto a screencap of the game and open that full screen on the tv…
No way, tell me that isnt real. I remember hearing a patent about being able to deliver ads over hdmi but dont tell me it actually got implemented.
That ad is not over HDMI. Its a smart TV it inserts the ad on its own.
Just dont give the thing internet access then…
Which then travels… over HDMI. I realize that’s not what you meant but technically…
It doesn’t need to travel over HDMI. That to move signals from one device to another. If the hardware that is outputting the display signal itself wants to insert other data into the signal it’s receiving, it can directly. It doesn’t need to send it through another cable. It’s probably modifying an signal received through HDMI (or other cable), but it doesn’t need to send the modified signal again.
I’m just stupid and not thinking.
This sounds like the mental math I did, but I forgot to carry the reality.
Why would this need “deliver ads over HDMI”. It’s on the telly, ie the HDMI signal has already been transmitted and now the TV itself is overlaying web-derived images in one corner, the same way it will overlay the guide or whatever when you open it.
I totally believe this kind of thing could happens, but I’d expect broader outrage if it were.
When I set up my LG tv it wanted to show promoted content on the Home Screen and the screensaver.
I never connect my TV to the internet. People jerk saying they add wireless modems to them but in reality they don’t have to, most prime leave all the telemetry and “AI” features enabled.
picture looks like a 'shop. look at bottom right corner of tv.
but, it’s inevitable. corporate greed knows no limit, knows no boundaries.
https://arstechnica.com/gadgets/2024/04/hdmi-customized-ad-insertion-patent-would-show-rokus-ads-atop-non-roku-video/
It’s a plant blocking the TV. If this is edited it is actually done really well.
I’m not sure the picture is edited, but in either case, it would be a lot easier to paste it onto a screencap of the game and open that full screen on the tv…
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