Your Smart TV Knows What You’re Watching – The Markup
themarkup.org
Here’s how to turn off “automated content recognition,” the Shazam-like software on smart TVs that tracks what you’re watching

These TVs can capture and identify 7,200 images per hour, or approximately two every second. The data is then used for content recommendations and ad targeting, which is a huge business; advertisers spent an estimated $18.6 billion on smart TV ads in 2022, according to market research firm eMarketer.

  • BearOfaTime@lemm.ee
    21·
    11 months ago

    Thanks for the reminder.

    Blocking all DNS other than PiHole is a great thing to do.

    Just setup mine a week ago. Already up to 28% blocked, and no ads on the smart TV (which makes it a little faster)