Image alt text: An image of Steam’s top 10 best-selling games at the time of posting, three of which are marked as “prepurchase”
I checked the Steam stats and noticed that in the top 10 best selling games by revenue, there’s three games that aren’t even out yet. If we ignore the Steam Deck and f2p games, it’s three out of four games. They have also been in the top 100 for 4, 6, and 8 weeks respectively, so people just keep on buying them. I would love to know why people keep doing this, as the idea of pre-ordering is that there is a physical copy of a game available for you on release, but this is not a concern with digital items. So after so many games lately being utterly broken on release, why do people not wait until launch reviews to buy the game? If you touch a hot stove and get burned multiple times, when does one learn?
Do I pay full price for games before they are available to play and are most likely not going to be finished upon release? No.
Preordering anything with no real or artificial scarcity doesn’t really make financial sense. It’s a predatory sales tactic to get people to part with their money sooner, in this case before customers have a chance to use software that is pretty much unreturnable. Gaming publishers love digital preorders because some customers end up paying full price for games they don’t even like and can’t even resell.
Sadly, for at least the last ten years or more, most non-online games are best played a few years after release date when they’ve had their bugs fixed or their ‘complete edition’ released.