If the market for initial public offerings recovers in the new year, one company that aims to go public early on is Reddit. An IPO will put the spotlight on the prospects for Reddit’s advertising business, which has fallen short of ambitious growth targetsoutlined by executives two years ago. ...
Third party apps didn’t show ads, so I guess ad views didn’t change that much after the blackout. They might even have gone up a bit with some users who started using the “official” ad-laced app.