Advertisers would absolutely love to augment your reality with ads or even just the ability to accurately confirm you’ve actually watched a traditional ad along with how you “felt” about it.
Your reality is already augmented with ads most places you look, and advertisers already do have significant ability to accurately identify how a sample feels about the ads.
Most don’t bother because they don’t actually care, and because it’s easier and cheaper to just run an ad mix self-optimizing around sales results or conversions than to try and over-engineer the advertising impact.
Anyone betting on neural implants to make money because of ‘advertising’ is going to lose a lot of money themselves.
Your reality is already augmented with ads most places you look, and advertisers already do have significant ability to accurately identify how a sample feels about the ads.
Most don’t bother because they don’t actually care, and because it’s easier and cheaper to just run an ad mix self-optimizing around sales results or conversions than to try and over-engineer the advertising impact.
Anyone betting on neural implants to make money because of ‘advertising’ is going to lose a lot of money themselves.